Your Vision, Our Mission
Marketing Strategy
Articulate your story and transform your vision into a strategic marketing plan that drives clarity and results.
Let’s Talk About Your Strategy.
Does your marketing feel like you’re throwing spaghetti at the wall?
We recognize that crafting an effective marketing strategy can seem daunting. That’s why our discovery process is straightforward and focused on your unique needs. Here’s how we do it:
Clarify Your Vision
Define Your Story & Brand Elements
Align Your Marketing Strategy
Discuss Your Marketing Tactics
Our process to help you stop throwing the spaghetti.
1
Clarify Your Vision
EOS® is a simple framework designed to help organizations achieve clarity, alignment, and consistent execution.
We will help you go through this to crystalize your vision.
Take 5 minutes to watch this summary:
2
Define Your Story
The customer is the hero in a story.
Your brand should be the guide that helps them achieve success and avoid failure through clear solutions and calls to action.
Here’s how.
3
Align Your Strategy
Marketing strategy is your overarching plan that answers the question of “how” you will position your brand to attract and retain customers.
Think of marketing strategy as the blueprint for achieving market differentiation and sustainable growth.
This blueprint lets you clarify your goals + objectives, which then inform your tactics.
3
Discuss Your Tactics
Marketing tactics are the specific, actionable steps you take to execute a marketing strategy—the combination of day-to-day activities, tools, and channels used to achieve tangible results.
Because you’ve invested time to get clear on your vision, brand, and strategy, your marketing tactics will be exponentially more effective.
Now the fun begins! Let’s get roll up our sleeves and drill down to the tactical levels of your marketing…
Portfolio
We’ve Helped Companies Like Yours
We Can’t Wait to Craft Marketing You’ll Love.
Imagine your organization with marketing that works tirelessly for you—generating leads, building trust, and expanding your impact.
Let’s bring that vision to life.
Every day your website, emails, social media posts, and ads don’t connect with potential users is a missed opportunity for impact—and revenue. Let’s change that today.
We’re excited to partner with you and can’t wait to see your marketing flourish!
Grow Your Business.
Let’s Do This Together
Fill out the form below or email dan@briefcase.marketing to get started.
We’ll set up a video call where you can tell us about your project, ask questions and get a price quote.
Bonus offer
Ready to Captivate Your Audience from the Very First Line?
You only get to make one first impression, so make it count.
We’re offering a FREE Hero Section Rewrite to help you create a message that moves your audience and sets the stage for lasting connections. No fluff, no generic language—just powerful, purpose-driven copy that resonates with your visitors and inspires action.